For parenting creators whose audience is exhausted and has been told six different things.
A research-led sleep programme for children six months to five years. It starts with a free assessment and routes each family to whichever of five approaches the evidence supports for their child and for them — rather than handing everyone the same method and hoping.
Tiered commission that increases as you sell more, paid monthly. We'll send you the full rate card when you apply — it takes a day.
Six questions, no email, three minutes. Your audience gets something useful whether or not they buy, and it proves the product is different rather than claiming it.
Free, public, every citation, caveats left in. When someone accuses you of promoting cruelty, you have somewhere to point rather than having to argue it yourself.
The assessment will not sell to parents of babies under six months, and it stops anyone whose answers suggest a medical cause. That is a strong trust signal for your audience, and it keeps your refund rate down.
Captions, graphics, a short script and the full evidence page, all waiting in your dashboard the moment you're approved.
Every creator promoting a sleep product gets asked this within a day. Here's the answer, and you can send the evidence page instead of arguing.
"This is just cry it out. It's cruel."
One of the five approaches involves no deliberate crying at all, and two involve very little — the assessment routes people accordingly. On whether it's harmful: infant cortisol was tracked over twelve months and declined rather than rose. Attachment was assessed at twelve months with the standard laboratory measure and showed no difference. Behaviour and mental health were checked at twelve months and again at six years with no difference detected, and at six years they also took salivary cortisol and found nothing. They're honest that nobody measured cortisol during the actual crying, so short spikes can't be ruled out.
The full evidence page is here — free, public, no signup.
Every post, video or email where you link to us must clearly and prominently disclose that you receive a commission. In the United States this is required by the FTC's Endorsement Guides; in the United Kingdom by CAP rules. Prominent means visible without clicking "more" — at the start of a caption rather than buried in hashtags.
You must not claim results the published research does not support, imply the programme is medically endorsed or clinically approved, present it as suitable for babies under six months, invent or embellish personal results, or run paid search on our brand name.
We give you accurate captions and a sourced evidence page precisely so you never have to guess where the line is.
Tell us where your audience is and roughly how many parents you reach. We reply within a day with the full rate card and your code.
Approval usually takes a day. Your code, your links and all the assets are in the dashboard.